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#To the satellites & back! LASTING Software is honored to take part in the Gala of Informal Education in Space Sciences and Technologies. Our company is co-organizer and co-initiator – together with the IT Banat Association – of the Gala.

We get to celebrate the love for science on a relevant day  – 14th February. This is meant to be the first edition of the Gala of Informal Education in Space Sciences and Technologies.

The Gala will reunite public and private, local and national organizations from the educational and business world. What brings us together is the fact that we appreciate the passion for science. The event supports the students/pupils who excel in the field of space sciences and technologies and telecommunications. It also celebrates their succes in national and global competitions.

On this occasion, LASTING Software will make an important announcement. For now, we’ll leave it to you to find out the details in the event description: https://bit.ly/2BvNPVp. Also, stay tuned for further details on our website and social channels.

About LASTING Software

LASTING Software specialized in Enterprise software solutions since 1996. The company began by implementing and building computer software systems for various clients across industries. Part of the LASTING Group, we became an independent business unit in 1999, and a standalone company since 2000.

With an innovative mindset, LASTING Software grew into a full consultancy and software development company. We keep in touch with the latest advances in technology. We gained experience via software development services and Quality Assurance to clients from automotive and mobile communications industry. Currently,we provide the following types of services: software consultancy, custom software development, software project implementation and Quality Assurance.

The LASTING Software main projects so far are in the areas of telecommunications, graphics, mobile & IoT & Cloud, analytics & Big Data and Agile Management.

Located in Timisoara, West Romania, we are a European company connected to a thriving hub of digital activities and software engineers, with customers in Western Europe, as well as over the ocean. We like challenges and we empower our people to explore innovation, while providing a robust environment that motivates hard work and fast thinking.

 

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Tech

Satellites are extremely important for the communication sector. In certain locations and/or circumstances, the terrestrial communication infrastructure is inefficient or even completely out of range/function. That’s where they come in.
You may remember this from our previous post about satellite communication as an enticing solution for Cellular backhaul.Or from the Codecamp presentation held by Mr. Petrut Ionel Romeo, Technical Project Manager at Lasting Software.

As you may gather, we are fascinated by the software engineering side that carries this technology. It does open up new solutions to old problems, such as access to communications for geographically-isolated or architecturally-isolated spots. It also allows to surmount extreme bandwidth crowdedness. With satellite cellular backhaul one can provide communication access for all in areas such as stadiums and malls. Also, satellite-based cellular backhaul constitutes a solid communication infrastructure for emergency response.

On top of all these, an extremely hot topic among the satellite communication potential uses is the 5G technology. To quote from a Space News article, “satellites can bring 5G to areas where terrestrial connectivity companies consider it too expensive to build fiber-optic cables”. In other words, satellites are able to make ubiquitous coverage possible when it comes to 5G.


Why exploring and developing satellite-powered 5G is a premiere opportunity

 

Satellite communication as a solution for Cellular backhaul works and it is as well important for the current wireless mobile telecommunications. But developing solutions for 5G while this technology is taking shape is fascinating. It provides so much more opportunities of synchronizing two amazing progress points. 3G, 4G and LTE networks have evolved and in some aspects have met their limits. Perhaps they even derived the said limits from the lack of a satellite-based infrastructure.

Meanwhile 5G may just prove the whizz kid, born in the right times to fully develop its potential.

What about the advantages estimated in relation with the role of satellite in 5G? We can only quote Newtec. This will “enable newer types of applications and services in the domains of health, transport, entertainment, machine-to-machine communications, and security, to name just a few”.

See their full material here for details.

 

Space powers human communications

With perhaps the ultimate aim of allowing us to further explore it, space provides the hope for a more robust communication infrastructure. Satellite-backed ubiquitous 5G is set to trigger a leap in technological progress.

To quote the European Space Agency (ESA):

“Satellites can extend, enhance, and provide reliability and security to 5G like no other, helping to deliver its promise of global, ubiquitous connectivity, with no noticeable difference to the end-user. ESA’s Satellite for 5G (S45G) programme aims promote the value-added benefits of space to 5G, by developing and demonstrating integrated satellite- and terrestrial-based 5G services, across multiple markets and use cases”.

See their video:

Stay tuned for more!

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Tech

In relation with our latest post about the car industry passenger entertainment – oriented strategy for the future, we came back with another (lighter) piece.

As Forbes states, everybody and their brother (is) getting into the autonomy game. You may see below the highlights of some of the most remarkable innovations to be, in this field:

 

Audi – Holoride

The autonomous driving vehicle treats its passengers with a virtual reality video game (Holoride). The car captures motion stimuli via sensors and integrates data into the game. Syncing the VR space with the passenger’s movements is the key feature in this environment. Apparently this is both fascinating and nauseating, as an online article mentions.

 

Intel and Warner Bros – Gotham demo

In a retrofitted 2019 BMW X5, the passenger immerses into a virtual ride with the help of a large screen TV, projectors, mobile devices, audio and lighting.
Meanwhile, they can keep an eye on how the trip is going on via a tablet in the middle of the passenger area.

 

Panasonic – the autonomous SPACe_C e_Torta concept

This time it’s about a modular vehicle platform, fully electric, fully autonomous. The passenger is also the focus. The interior environment can become “a food truck, a mobile meeting space, a delivery vehicle, a mobile pop-up retail store and a mobile educational presentation space”. The modular click-on, click-off architecture enables the person sitting in the back of this vehicle to adjust its functionality. The SPACe is also prepared for self-driving inputs.

 

Hyunday – Virtual Touch

Yes, it features a face recognition technology and a way of assessing the driver’s emotional state.
But furthermore, the Hyunday’s Mobi division concept car includes a way to switch to autonomous driving mode from manual. Once in autonomous mode, the passenger can choose to watch a video material on the windshield.

 

Mercedes-Benz – Vision Urbanetic

 

Seemingly, a vehicle straight out of a SF movie, the Urbanetic is another modular car concept that runs off batteries and can operate autonomously. It features a people module and a cargo module. Also, it monitors traffic and weather and it communicates with the exterior in various ways. Thus it may anticipate the need for transportation or the presence of pedestrians before they are visible with the naked eye.

Image credit

 

*Good to know

Remember that LASTING Software is the right partner and the natural choice for automotive custom software development. We handle the automotive industry’s specific requirements with a winner combination of creativity and hard work. Our software engineers cover specific automotive areas, such as:

–              Human Machine Interface

–              Graphics Software Development Kits

–              Mobile apps

–              IoT apps

–              Enterprise software

–              Analytics and Big Data

–              Quality Assurance Services


LASTING Software is active in the automotive software development sector for the past +17 years. We are based in Timişoara, a focal point within Romania’s competitive automotive-focused software market.

An HMI-focused team activates in LASTING Software since the beginning. Our team’s exposure to complex HMI projects, industry-specific tools, workflows and processes has grown constantly. Our commitment empowered us to deliver quality software on time, every time. We simultaneously took on increasingly ambitious projects. Our rate of customer retention is high, with 4.7 years being our current average customer “age”.

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Tech

Three main predictions for the next decade of vehicle manufacturing – and an array of new (ish) concepts. These could expand into further predictions, some of them unexpected, as time goes by. Passenger economy enters, with a full set of consequences.

Between manufacturing and usage, the auto vehicle and automotive industry is set to need increasingly more software solutions, the more versatile, the better.

Estimated production-related shifts

 

The experts estimate that two main types of automobiles are the future. First, there are the minimalist, simplistic vehicles. Tey will be mass produced, on demand, to satisfy the customer need of getting from point A to point B. Secondly, we’ll have highly customized vehicles that answer the need for expensive, (almost) one of a kind products. Both variants involve autonomy.

Also, for both types production would involve a high level of automation. This would “require a total re-imagination of every process involved”.

Automakers expect major changes, implying a 50 percent cut in the industry workforce, as well as a process of re-skilling the employees that remain.

With this in mind, the vehicle production industry braces up for:

  • Different workflows, processes, and operations (e.g. reduced time between R&D and production)
  • Reducing the shop-floor logistics roles by around 60 percent
  • Emerging new roles (and the demand for new talent: “the number of software engineers needed will rise by as much as 90 percent”)

The passenger economy moves the focus towards autonomous vehicles and in-car infotainment

 

Taking for granted the time spent by passengers inside their vehicles, the industry develops new ways of keeping them entertained. With the new world of autonomous vehicles at the horizon, drivers become potential viewers or members of the audience. Once their attention free from the road ahead, they will also be available for screens, an audience open to video and audio entertainment once captive inside the cars of the future.

We stumbled upon an article that reviews a few of the approaches towards autonomous driving, as showcased this year at CES.

Hitachi presented driving assist technology, as well as preventive maintenance concepts and remote car-summoning solutions.

Panasonic is all about IoT and the concept of connected mobility. In their take, autonomous cars are an “immersive version of your smartphone”.  Entities such as “advertisers, entertainment equipment providers, social media companies, data and analytics companies” are all welcome to fight for the passengers’ attention, in their view.

BMV is set to conceal all the technology underneath a minimalist interior, looking almost like a living room, and establishing continuity between the residence and transportation environments. In their version, the driver can “make video calls, manage their to-do list, read a book, and even watch TV from the comfort of their car”.

 

A future of easier transportation, depending upon the automotive software solutions

Once vehicle autonomy perfected, it’s all about the experience. How does one use the time spent inside a vehicle of the (not so far away) future?

Hopefully, not dealing with software errors, buffering screens and frustrations. Depending on the quality, seamless integration and versatility of the software solutions making a smooth experience possible, the vehicles of the future should be relaxing, as well as useful in the way smartphones are nowadays.

As always, the details will make or break the entire concept. Thus, the passenger economy needs great software solutions. It needs dedicated coding, patience, attention and agility.
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Do you have automotive solutions to implement?

Contact us and let’s start turning them into a seamless, functional, top-notch reality!

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News

The Forbes 2019 predictions focus on AI-related developments. The big picture clearly shows how the interviewed professionals expect specialized AI to infuse more and more business operations levels.

There is a promise of “less hype and more practical, precise, and narrow AI”. This should make various organizations feel enthusiastic about the next stage in business automation.

In what follows, see our highlights from the original article:

 

Self-Driving Finance, as a practical implementation of AI


“Financial institutions will require specialized forms of AI for each of their customer segments such as retail, small business, and wealth”.

Companies everywhere will develop internal means to manage their Big Data

“Organizations will come to realize that they need tools to easily create quality AI data internally”.

 

AI-based process discovery should take off

Process discovery is like a sensor embedded in the application that learns all of the user journeys, using AI to predict the optimal path for interacting with a system”.

 

3D printing would benefit from AI-enhanced HMI software that allows designers to test and experiment their ideas

“The designer will simply articulate the design goals and material parameters and the AI will do the rest—exploring nearly infinite design permutations based on existing design concepts”.

 

The new take on cloud and APIs should finally reveal AI’s role in effectiveness and efficiency at enterprise level

“In 2019 we’ll begin to see AI deliver meaningful value to the enterprise, (…) helping people at all levels of an organization do what they do more effectively and efficiently, while uncovering new opportunities and new ways to work”.

 

Personalized experiences beyond the first impression should meet the B2C-type of customer expectations


“As customer expectations increase, enterprises will need to keep pace by using machine learning and AI to offer a personalized experience beyond the first impression.”

We could witness the end of digital ownership, while the subscription model should replace it

“Today, we don’t own movies or music anymore—we subscribe to Netflix or Spotify. Tomorrow, we won’t own products anymore—we’ll subscribe to them. AI platforms are in the midst of turning every manufactured product on the planet into a connected ‘smart’ product”.

 

The AI hype will move forward into applied, practical AI

“We will see the focus shift from AI to ‘AI-driven’ results as companies look for real business impact from AI tools. The technology will be less important than the business insights it delivers”.

 

New concepts should refine and overwrite the latest technology as we know it

“A new wave is on the horizon—AI startups that generate proprietary data every time they’re used”.

 

AI should enter its friendly stage, functionality-wise, in order to win people over

“For people to feel a connection to AI-powered services and be willing to adopt them into every aspect of their lives, these services will have to become more and more anthropomorphized”.

 

To see more predictions and check out who said what, you may access the source article here.

Meanwhile, we are here for you, should you decide to turn requirements and ideas into smart software – just contact us!

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